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BBB: a complete range of bicycle products

BBB (Bikeparts for Bikers by Bikers) Cycling is a Dutch company founded in 1998. Its specialty: bike equipment and materials. The brand initially offered bike glasses and foot pumps, but it has gradually diversified its offer: today, a full range of bicycle accessories and equipment for pilots.
At BBB bicycle, every cyclist, from the beginner to the professional, can find a rare gem at very competitive prices, from bike components (cogset, handlebars, headsets...) to accessories (luggage carrier, bicycle locks, crutches...) through textile (Jerseys, gloves, shoes...), the helmet and the glasses.

BBB: working in close collaboration with pilots

BBB sponsors cycling teams such as the FDJ and Wanty Groupe Gobert Sperior for road biking, Bart Brentjens MTB Racing team for mountain biking and champions such as Julien Absalon and Paolo Bettini. The brand works in collaboration with the riders whose feedback allows them to improve their products and to offer quality articles at a good quality-price ratio.

BMC, a brand at the forefront of innovation

BMC (Bicycle Manufacturing Company) is a Swiss brand specializing in the manufacture of road bikes, mountain bikes and urban bikes. The company, owned by BMC Trading AG, was established in 1986 and the BMC brand was born in 1994. Based in Grenchen, it now employs 120 people worldwide.
BMC continually seeks innovation and performance, with an emphasis on Research and Development, and its own Impec Advanced R&D laboratory.

BMC: high-performance bikes

The brand works in collaboration with athletes to learn their opinion on the newly created models and to improve the quality of the bikes. Bike testing by professionals is a key step in the development and manufacture of new products.
The BMC range of bikes are designed for all types of sportsmen: road cyclists, track cyclists, mountain bikers, triathletes, occasional practitioners...

BMC sponsors numerous teams of professionals on road, track, MTB and triathlon.

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Brooks, the leather bike seat

Brooks is an English company born in 1866 which began by making horse harnesses and then specialized in leather bike seats. In 1914, the brand developed a range of luggage which is now a separate entity, then in 1970 it began production of a series of plastic seats.
In 2002, Brooks was bought by the Italian company Selle Royale and the seats are now manufactured in Italy. The Brooks range includes some iconic models such as the C13 Cambium seat or the B17 seat.

In 2010, the business expanded and started to manufacture leather bags: saddlebags and then backpacks.

A range of Brooks saddlebags and backpacks for the bike

The Brooks seat is well-known for its comfort and curability. The different ranges offered by the brand have the advantage of satisfying all types of cyclists.
The Brooks leather seat with a double suspension at the back like the B135 provides maximum comfort and delight to the city's couriers and bike enthusiasts, meanwhile the sporty and lightweight Swallow Titanium road bike seat is loved by cyclists looking for performance.

The Imperial range is made to relieve the perineum and the S range is specially designed for women with its shorter shape on the front.

Brooks also offers a wide range of accessories with many models of saddlebags, frame bags, front bags, shoulder bags, backpacks, natural leather handles or multitool kits. Allricks offers a wide selection of Brooks saddle and/or discounts.